Tools
The typical business consultant sells business tools. Like a hardware store sells hammers, business consultants sell business tools.
The challenge is that all too often, the consultant’s hammer is often heralded as the “cure all” for all business ailments.
Most people have the common sense to know that a hammer will not saw wood, drill holes, or router a decorative edge on a piece of wood. It is used for driving nails.
But when it comes to business, neither the business malady nor ...
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