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Juneteenth 2020

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Juneteenth 2020

Juneteenth 2020

Today is Juneteenth 2020, or June 19th, 2020.

“I appeal to you, brothers and sisters, in the name of our Lord Jesus Christ, that all of you agree with one another in what you say and that there be no divisions among you, but that you be perfectly united in mind and thought.” 1 Corinthians 1:10

Taking a Side

Presently, the mainstream media is encouraging us to embrace a certain ideology and to “join a side.”

Seemingly, some Christians are for President Trump ...

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19
JUN
0

Categories: Blog, Faith, Leadership

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The Best Kept Secret

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The Best Kept Secret

The Best Kept Secret

Have you heard the best kept secret?

Maybe you have.  Maybe you haven’t.

From time to time, I like to reach out to people in the literal marketplace, so to speak.  I desire to be of encouragement to the business community.

So, take a few moments to learn about one of the best kept secrets in America.

This Life is Not All There Is

As one of my favorite pastors, C.W. Perry, used to say, “This life is not all there is.”  C.W. ...

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29
APR
0

Categories: Blog, Faith, Leadership

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A System

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A System

A System

Do you need a system?

Flashback in Time

It was the early 1990s, and I was working at a large corporation.

I don’t remember the exact details, but I remember the life lesson I took away.

And, here it is.

A Great Leader

At the time, I worked under a man named Len Whyte.  Len was the CFO and Vice President of this large corporation.  And, by all accounts, an excellent leader and a great man.

I learned a lot of things from Len — one ...

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29
APR
0

Categories: Blog, Business Advisory, Leadership, Management, Problem solving

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Smile Praise Miracle

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Smile Praise Miracle

Smile Praise Miracle

Smile Praise Miracle.  Or, rather: Smile, Praise, and Miracle.  Some things make you smile.  Others make you want to give a shout of praise.  And others are flat-out miracles.

Goal setting.  Should you set goals or not?  And, if you do, how do you go about this?

And as far as that goes, it’s your call.  Most people, if you ask them, would say it’s good to set goals.  But, then there’s the next question: How many people actually set ...

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29
MAY
0

Categories: Blog, Business Advisory, Business Process, Leadership, Management

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Mercy and Justice

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Mercy and Justice

Mercy and Justice

Mercy and Justice.  Two extremes – like oil and water.

“Whoever believes in the Son has eternal life, but whoever rejects the Son will not see life, for God’s wrath remains on them.” – John‬ ‭3:36‬

All of us like the idea of unconditional love and mercy.  After all, who wouldn’t want a “do over” or a mulligan?  To be sure, God offers that to us.

The other side of the coin is justice.  We all want justice, too – usually ...

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23
MAY
0

Categories: Blog, Faith, Leadership

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Preferred Provider Program

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Preferred Provider Program

Preferred Provider Program – Promotional Program Particulars

Okay.  So, we know that Preferred Provider Program Promotional Program Particulars is an extreme case of alliteration.  But, it shows you the lengths we will go to promote you!

It is our pleasure to promote from among the top 3% of organizations.

Below are some ideas and examples of how Blue Elevator™ might promote you – our Preferred Provider Partners.  As is the case with our Membership Advisory Plans, each Preferred Provider Membership is also custom.

Item ...

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5
APR
0

Categories: Blog, Leadership, Marketing

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Setting Goals

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Setting Goals

Setting Goals

This isn’t an article about why you should be setting goals.  But, rather how to set goals.

As the saying goes, “A dream or a goal without a plan is only a wish.”

Typical Goals

Here are some typical goals for a business or organization:

  • Start a business, and grow it until it reaches $100 million in revenue in 5 years.
  • Become the industry’s leading provider of X.
  • Achieve EBITDA equal to 20% of gross.
  • Do an IPO sometime in the next 3 years.
  • Make enough money ...
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17
MAR
0

Categories: Blog, Business Cycle, Business Growth, Leadership, Management

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Sales Funnels

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Sales Funnels

Sales Funnels

It’s 2018, and you’ve probably been hearing a lot about sales funnels over the past several years.  That is, unless you’ve sworn off social media.  Well, sales funnels are all the rage now.

And, you better get yours.  Otherwise, you and your organization might be like some of the few people who didn’t own a “pet rock” in the 70s.

Sales Funnel Lingo

Clicks.  Traffic.  Split-testing.  Continuity.  Front end.  Back end.  Demographics.  Landing pages.  List building.  Auto-responders.  Segmenting.  Ad copy.  Etc.  If ...

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12
MAR
0

Categories: Blog, Leadership, Marketing

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The Golden Rule

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The Golden Rule

The Golden Rule

You’ve probably heard someone mention the golden rule.  Do you know it?

“So in everything, do to others what you would have them do to you, for this sums up the Law and the Prophets.” – Matthew 7:12

It’s as simple as that.  But, as we say, simple isn’t always necessarily easy.

So, how do we apply this simple, yet powerful rule in our everyday lives?

At Blue Elevator™, we would call “The Golden Rule” a Principle.  And, ...

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8
MAR
0

Categories: Blog, Leadership, Management, Management Action Items, Problem solving

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Triple B (More Like ‘Quadruple B’)

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Triple B (More Like ‘Quadruple B’)

Triple B

Triple B was not the original title.  I would have preferred to call this article the Three Bs.  But, URLs don’t like apostrophes.  And, calling it BBB would be infringing on the Better Business Bureau’s branding.

Nevertheless, big or small, every business needs to be about the Triple Bs.  And, as we indicated in the title, probably more like four Bs.

Your Vehicle’s Dashboard Gauges

Most vehicles will have the following instrument gauges on the dash board:

  • A speedometer
  • A gas gauge
  • A volt-meter (this ...
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7
DEC
0

Categories: Blog, Business Development, Business Growth, Business Process, Leadership, Management, Management Action Items

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