Posts Tagged 'selling'

One Call Close

Posted by:

One Call Close

One Call Close

Have you heard that phrase before?  Anyone who has spent time in or around professional sales might identify with that phrase.

It’s the sales person’s equivalent of a proverbial “hole in one” in golf.  It’s as rare as hitting a golf ball off of a tee that goes straight into the hole – as it is for a salesperson to close a deal with a prospect in the first meeting.

Sales is Not a Full Contact Sport

In some sales courses, ...

Continue Reading →
0

Know Your Number

Posted by:

Know Your Number

Know Your Number

Only God knows.  You never know when someone might offer you an unexpected sum to buy your business or organization.

Would you sell it?  Would you keep it?

Many moons ago, I learned of someone who was offered an untold amount to buy his business.  It was a large sum.

The offer would be passed up.  And many years later, the M & A (mergers & acquisitions) market would not be friendly to the industry.

Should the person have sold when he ...

Continue Reading →
0

One Word Says It All

Posted by:

One Word Says It All

One Word Says It All

For the past several decades, academicians and business pros have been piling up business terms like crazy.

Here are just some of them: branding, marketing, advertising, promoting, generating leads, nurturing, dealing, prospecting, offering, selling, closing, business development, etc.

So Many Questions

And, along with those terms, there are a lot of questions:

  • What is the difference between branding and marketing?
  • What is the difference between marketing and advertising?
  • How is promoting different than marketing or advertising?
  • Is prospecting different than promoting?
  • Is lead generation ...
Continue Reading →
0